Introduction
BMA (“we,” “us,” or “our”) operates the website bestbma.com (the “Website”) and provides digital marketing services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website or use our services.
By using our Website or services, you consent to the data practices described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not access or use our Website or services.
Information We Collect
Personal Information You Provide
We may collect personal information that you voluntarily provide to us, including:
- Contact Information: Name, email address, phone number, business name, mailing address
- Business Information: Company details, industry, website URL, business goals
- Communication Records: Messages sent through contact forms, emails, phone calls, and meetings
- Service Information: Details about requested services, project requirements, preferences
- Payment Information: Billing address and payment method details (processed securely through third-party providers)
- Account Information: Username, password, and account preferences if you create an account
Information Automatically Collected
When you visit our Website, we automatically collect certain information:
- Technical Information: IP address, browser type, operating system, device information
- Usage Data: Pages visited, time spent on pages, click-through rates, referral sources
- Cookies and Tracking: Information collected through cookies, web beacons, and similar technologies
- Location Data: General geographic location based on IP address
Third-Party Information
We may receive information about you from third parties, including:
- Social Media Platforms: When you interact with our social media profiles
- Business Partners: Information shared by partners or referral sources
- Public Sources: Publicly available business information and directories
How We Use Your Information
We use the collected information for the following purposes:
Service Delivery
- Providing and managing digital marketing services
- Developing marketing strategies and campaigns
- Creating content and advertising materials
- Monitoring and optimizing campaign performance
- Communicating about project status and results
Business Operations
- Processing payments and managing billing
- Responding to inquiries and providing customer support
- Scheduling consultations and meetings
- Managing client relationships and accounts
Marketing and Communications
- Sending service updates and project communications
- Providing industry insights and marketing tips
- Promoting our services and special offers
- Sending newsletters and educational content
Website Improvement
- Analyzing Website usage and performance
- Improving user experience and functionality
- Conducting research and analytics
- Ensuring Website security and preventing fraud
Legal and Compliance
- Complying with legal obligations and regulations
- Protecting our rights and interests
- Resolving disputes and enforcing agreements
How We Share Your Information
We may share your information in the following circumstances:
Service Providers
We work with trusted third-party service providers who assist in delivering our services:
- Analytics Providers: Google Analytics, other web analytics tools
- Marketing Platforms: Email marketing services, CRM systems, social media management tools
- Payment Processors: Secure payment processing services
- Cloud Storage: Hosting and data storage providers
- Communication Tools: Video conferencing, project management platforms
Client Campaigns
For healthcare and other regulated industry clients, we maintain strict confidentiality and do not share protected information. For general business clients, we may use aggregated, non-identifying information for:
- Case studies and portfolio examples (with permission)
- Industry benchmarks and research
- Service improvement and development
Legal Requirements
We may disclose information when required by law or to:
- Comply with legal processes or government requests
- Protect our rights, property, or safety
- Prevent fraud or security threats
- Enforce our terms and agreements
Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction.
Cookies and Tracking Technologies
Types of Cookies We Use
- Essential Cookies: Necessary for Website functionality
- Analytics Cookies: Help us understand how visitors use our Website
- Marketing Cookies: Used for advertising and remarketing purposes
- Preference Cookies: Remember your settings and preferences
Third-Party Cookies
Our Website may include cookies from third parties such as:
- Google Analytics for website analytics
- Google Ads for advertising and remarketing
- Facebook Pixel for social media advertising
- LinkedIn tracking for professional networking
Managing Cookies
You can control cookies through your browser settings. However, disabling cookies may limit Website functionality and our ability to provide personalized services.
Data Security
We implement appropriate technical and organizational security measures to protect your information:
- Encryption: Secure data transmission using SSL/TLS encryption
- Access Controls: Restricted access to personal information on a need-to-know basis
- Regular Updates: Keeping security systems and software up to date
- Employee Training: Regular privacy and security training for our team
- Secure Storage: Protected servers and backup systems
However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Healthcare Client Privacy
For healthcare industry clients, we maintain additional privacy protections:
- HIPAA Compliance: We do not access, store, or process Protected Health Information (PHI) unless specifically contracted with appropriate safeguards
- Business Associate Agreements: When handling PHI, we execute proper Business Associate Agreements
- Restricted Access: Healthcare client information is subject to enhanced access controls
- Specialized Training: Our team receives healthcare privacy training
Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information:
General Rights
- Access: Request information about the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information
- Portability: Request a copy of your data in a portable format
- Objection: Object to certain processing of your information
California Residents (CCPA)
If you are a California resident, you have additional rights including:
- Right to know what personal information is collected
- Right to delete personal information
- Right to opt-out of the sale of personal information
- Right to non-discrimination for exercising privacy rights
EU Residents (GDPR)
If you are in the European Union, you have rights under GDPR including:
- Right to access, rectify, and erase personal data
- Right to restrict or object to processing
- Right to data portability
- Right to withdraw consent
- Right to lodge a complaint with supervisory authorities
To exercise these rights, please contact us using the information provided below.
Data Retention
We retain your information for as long as necessary to:
- Provide our services and maintain our business relationship
- Comply with legal obligations and resolve disputes
- Improve our services and business operations
Retention Periods:
- Active Clients: For the duration of the business relationship plus 7 years
- Prospect Information: Up to 3 years from last contact
- Website Analytics: Up to 26 months
- Marketing Communications: Until you unsubscribe or opt-out
Children’s Privacy
Our Website and services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
International Data Transfers
If you are located outside the United States, please be aware that information we collect may be transferred to and processed in the United States. By using our services, you consent to the transfer of your information to the United States.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:
- Posting the updated policy on our Website
- Sending an email notification to registered users
- Providing notice through our services
Your continued use of our services after any changes indicates your acceptance of the updated Privacy Policy.
Third-Party Links
Our Website may contain links to third-party websites or services. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
Contact Information
If you have questions about this Privacy Policy or our data practices, please contact us:
BMA
Website: https://bestbma.com