What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit our website. They help us provide you with a better experience by remembering your preferences, analyzing how you use our site, and enabling certain functionality.
How We Use Cookies
BMA (“we,” “us,” or “our”) uses cookies on bestbma.com (the “Website”) to:
- Improve your browsing experience by remembering your preferences
- Analyze website traffic and usage to enhance our services
- Provide personalized content and relevant marketing messages
- Enable essential website functionality and security features
- Measure the effectiveness of our digital marketing campaigns
Types of Cookies We Use
1. Essential Cookies
These cookies are necessary for the Website to function properly and cannot be switched off in our systems.
Purpose:
- Enable basic website functionality
- Maintain security and prevent fraud
- Remember your cookie preferences
- Support contact forms and service requests
Duration: Session cookies (deleted when you close your browser) or up to 1 year
2. Analytics Cookies
These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously.
Services Used:
- Google Analytics: Tracks website usage, traffic sources, and user behavior
- Google Tag Manager: Manages tracking codes and analytics tags
Information Collected:
- Pages visited and time spent on each page
- How you arrived at our Website (search engines, direct links, etc.)
- Device and browser information
- Geographic location (city/country level)
Duration: Up to 26 months
3. Marketing and Advertising Cookies
These cookies are used to deliver relevant advertisements and measure the effectiveness of our marketing campaigns.
Services Used:
- Google Ads: For remarketing and conversion tracking
- Facebook Pixel: For social media advertising and audience targeting
- LinkedIn Insight Tag: For professional network advertising
- YouTube/Video Tracking: For video engagement analytics
Purpose:
- Show you relevant ads based on your interests
- Prevent you from seeing the same ad repeatedly
- Measure ad performance and ROI
- Create custom audiences for marketing campaigns
Duration: Up to 2 years
4. Functional Cookies
These cookies enable enhanced functionality and personalization on our Website.
Purpose:
- Remember your preferences (language, region)
- Provide live chat functionality
- Enable social media sharing
- Customize content based on your interests
Duration: Session cookies to 1 year
5. Third-Party Cookies
Our Website may include embedded content from third-party services, which may set their own cookies.
Common Third-Party Services:
- YouTube: For embedded videos
- Google Maps: For location and contact information
- Social Media Platforms: For sharing buttons and embedded content
- Customer Support Tools: For live chat and help desk functionality
Detailed Cookie Information
Google Analytics Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Distinguishes unique users | 2 years |
| ga[ID] | Contains campaign, session, and user data | 2 years |
| _gid | Distinguishes unique users (short-term) | 24 hours |
| _gat | Throttles request rate | 1 minute |
Google Ads Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
| _gcl_au | Stores conversion data | 90 days |
| _gcl_aw | Stores click identifiers | 90 days |
| IDE | Measures ad performance | 2 years |
Facebook Pixel Cookies
| Cookie Name | Purpose | Duration |
|---|---|---|
| _fbp | Tracks visits across websites | 90 days |
| _fbc | Stores last click information | 90 days |
Managing Your Cookie Preferences
Browser Settings
You can control and manage cookies through your browser settings. Here’s how to access cookie settings in popular browsers:
Google Chrome:
- Click the three dots menu → Settings
- Privacy and security → Cookies and other site data
- Choose your preferred cookie settings
Firefox:
- Click the menu button → Settings
- Privacy & Security → Cookies and Site Data
- Manage your cookie preferences
Safari:
- Safari menu → Preferences
- Privacy tab → Manage Website Data
- Control cookie settings
Microsoft Edge:
- Three dots menu → Settings
- Cookies and site permissions → Cookies and site data
- Adjust cookie controls
Cookie Consent Management
When you first visit our Website, you’ll see a cookie banner that allows you to:
- Accept all cookies for the full website experience
- Reject non-essential cookies while keeping essential functionality
- Customize your preferences by cookie category
- Learn more about our cookie practices
You can change your cookie preferences at any time by:
- Clicking the “Cookie Settings” link in our website footer
- Clearing your browser cookies and revisiting our site
- Contacting us directly with your preferences
Opting Out of Marketing Cookies
To opt out of specific marketing cookies:
Google Ads: Visit Google Ads Settings to manage ad personalization
Facebook: Visit Facebook Ad Preferences to control ad targeting
LinkedIn: Visit LinkedIn Ad Preferences to manage ad settings
General Opt-Out: Visit the Digital Advertising Alliance or Network Advertising Initiative for comprehensive opt-out options
Impact of Disabling Cookies
If you choose to disable cookies, please note that:
Essential Cookies:
- Disabling may prevent core website functionality
- Contact forms and service requests may not work properly
- Security features may be compromised
Analytics Cookies:
- We won’t be able to improve our website based on usage data
- We can’t measure the effectiveness of our content and services
Marketing Cookies:
- You may see less relevant advertisements
- We can’t measure the success of our marketing campaigns
- Remarketing and personalized content won’t be available
Functional Cookies:
- You may need to re-enter preferences on each visit
- Personalized features may not work
- Some interactive elements may be disabled
Mobile App Tracking
If you interact with our mobile applications or mobile-optimized website, we may use:
- Device identifiers for analytics and advertising
- Location services (with your permission) for local marketing
- Push notification tokens for service updates
- App usage analytics to improve user experience
You can manage these settings through your device’s privacy settings.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect:
- Changes in our cookie practices
- New technologies or services
- Legal or regulatory requirements
- Improvements to our website functionality
When we make significant changes, we will:
- Update the “Last Updated” date at the top of this policy
- Notify you through a website banner or email
- Request renewed consent if required by law
International Considerations
For EU Visitors (GDPR):
- We obtain consent before placing non-essential cookies
- You can withdraw consent at any time
- We provide detailed information about each cookie’s purpose
- You have the right to object to profiling and automated decision-making
For UK Visitors:
- We comply with UK GDPR and PECR requirements
- Consent is freely given, specific, and informed
- You can withdraw consent as easily as you gave it
For California Residents:
- Cookie data is considered personal information under CCPA
- You have the right to know what information we collect
- You can request deletion of cookie data
- We don’t sell personal information from cookies
Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
BMA
Website: https://bestbma.com